Converse
To host an event themed “The Galaxy”, Barcelonize worked on the product launch conference, team building activities and closing party, creating a unique and memorable event for the annual sales and marketing meeting. Our aim was to assist our clients with their product launch while respecting the galaxy theme.
Our solution :
The event kicked off with a spectacular opening party. Keeping with the theme, we chose a modern venue with very space-like look. The Barcelonize team took it to the next level by building a spaceship corridor for the entrance of the venue that set the tone for the guests upon their arrival. We added some extra decoration to further transform the place into a space vessel and provided all the necessary material (stage, screens, lights, sound system) for the conference. The night ended with delicious Spanish catering, open bar and music from 3 DJ’s.
To begin the evening, a conference room was used to introduce the new product line. This was followed after which we had the honour of an inspirational and motivational speech given by a NASA astronaut. Following the conference, guests made their way downstairs where a cocktail dinner was waiting, and the DJs got the party started..
During the following days Barcelonize organized lunches and coffee breaks for small groups depending on the location of their meetings.
The marketing team required special organization for one full day of conferences. We arranged for them a very special venue and provided all necessary material (AV sound system, lights, screen…). We also arranged for a fantastic motivational speaker to come and give a talk and workshops about social media.
Day 3 was time to take a break from meetings, so we organized some fun and cultural activities. We divided our guests into 4 groups, each with a different activity; a flamenco workshop in one of the most famous tablao in Barcelona, a treasure hunt in the Gothic quarter of Barcelona with stops in vermouth bars for tastings, a Gaudi scavenger hunt, and a street art tour finishing with a graffiti workshop in the middle of Barcelona on 8x3m wall.
The week finished off with a spectacular closing party, our purpose was to have a fun atmosphere and keep with the galaxy theme. We paid special attention to the decoration, using illuminated planets, stars projected on the ceiling, an entrance designed to replicate that of a space ship, a glow in the dark makeup artists, and many more details to set the scene. We provided gourmet catering and an open bar as well as a DJ to keep the party going.